{"id":3958,"date":"2025-02-11T15:24:54","date_gmt":"2025-02-11T07:24:54","guid":{"rendered":"https:\/\/hsuanrifen.com\/2025\/02\/11\/2024-designbiz-fest-news\/"},"modified":"2025-04-22T11:44:57","modified_gmt":"2025-04-22T03:44:57","slug":"2024-designbiz-fest-news","status":"publish","type":"post","link":"https:\/\/hsuanrifen.com\/en\/2025\/02\/11\/2024-designbiz-fest-news\/","title":{"rendered":"2024 DesignBIZ Fest News"},"content":{"rendered":"\t\t
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2024 DesignBIZ Fest News<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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February 11 2025<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Hsuan Ri Fen<\/strong>: A leader in the olfactory economy, integrating design into every moment of life<\/strong><\/span><\/p>

At the DesignBIZ Fest<\/strong> 2024, Hsuan Ri Fen will once again demonstrate its leadership in the olfactory economy. As a top fragrance brand deeply rooted in Taiwanese culture, innovation and design, Xuan Rifen is not only a representative of fragrance art, but also a builder and promoter of the olfactory economy.<\/span><\/p>

Brand power: Hsuan Ri Fen’s cultural roots and innovative power<\/strong><\/span><\/p>

Since its establishment, Xuan Rifen has always adhered to the concept of integrating Taiwan’s native culture into modern fragrance design. Led by the brand’s founder, Mr. Chen Xuanliang, a fragrance artist with 20 years of experience, Xuan Rifen has taken the art of “fragrance” to a new level. The brand is not only committed to the aesthetic presentation of products, but also focuses on the story behind each fragrance, so that users can feel the unique charm of fragrance in every olfactory experience.<\/span><\/p>

In DesignBIZ Fest, Hsuan Ri Fen will showcase his past creations, a fragrance collection that blends nature and art, to convey to participants how the brand evokes emotional resonance through the sense of smell and translates this resonance into a beautiful experience in everyday life.<\/span><\/p>

The olfactory economy: design-driven value creation<\/strong><\/span><\/p>

As a pioneer in this field, the olfactory economy is an emerging and rapidly growing market field, and with its unique product design and marketing strategy, it has successfully combined the sense of smell with the economy to create unlimited business value. Brands see fragrance as a powerful tool that can reshape consumers’ lifestyles and give it a higher value through design.<\/span><\/p>

At this exhibition, Xuan Rifen will showcase its past success stories of the “olfactory economy”, showing how fragrance products can guide consumer behavior, increase brand recognition, and ultimately achieve economic growth. Through a series of interactive demonstrations and on-site experiences, Xuanrifen will demonstrate its deep strength in the field of olfactory economy to the industry.<\/span><\/p>

Future outlook: continue to promote the integration of design and economy<\/strong><\/span><\/p>

Hsuan Ri Fen firmly believes that the future of design will not only stop at the visual and tactile senses, but also encompass the experience of all senses. At DesignBIZ Fest, Fleur will share his forward-thinking thoughts on the olfactory economy with professionals from all walks of life, and discuss how to integrate multiple senses into design to further enhance the market competitiveness of brands and products.<\/span><\/p>

Hsuan Ri Fen’s <\/strong>participation<\/strong> in the exhibition is not only a brand showcase, but also a declaration of the future of the olfactory economy. The brand will continue to explore and lead this emerging market, injecting the power of design into every corner of life, so that everyone can feel the beauty of fragrance in their lives.<\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><\/div>

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Hsuan Ri Fen: A leader in the olfactory economy, integrating design into every moment of life At the DesignBIZ Fest 2024, Hsuan Ri Fen will once again demonstrate its leadership in the olfactory economy. As a top fragrance brand deeply rooted in Taiwanese culture, innovation and design, Xuan Rifen is not only a representative of […]<\/p>\n","protected":false},"author":1,"featured_media":4262,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[111,110],"tags":[],"class_list":["post-3958","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/hsuanrifen.com\/en\/wp-json\/wp\/v2\/posts\/3958","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hsuanrifen.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hsuanrifen.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hsuanrifen.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hsuanrifen.com\/en\/wp-json\/wp\/v2\/comments?post=3958"}],"version-history":[{"count":3,"href":"https:\/\/hsuanrifen.com\/en\/wp-json\/wp\/v2\/posts\/3958\/revisions"}],"predecessor-version":[{"id":3961,"href":"https:\/\/hsuanrifen.com\/en\/wp-json\/wp\/v2\/posts\/3958\/revisions\/3961"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hsuanrifen.com\/en\/wp-json\/wp\/v2\/media\/4262"}],"wp:attachment":[{"href":"https:\/\/hsuanrifen.com\/en\/wp-json\/wp\/v2\/media?parent=3958"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hsuanrifen.com\/en\/wp-json\/wp\/v2\/categories?post=3958"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hsuanrifen.com\/en\/wp-json\/wp\/v2\/tags?post=3958"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}